Volvo - Tous les modèles depuis 1927
Since its creation in 1927, Volvo has been synonymous with safety, practicality and solidity. Recently, its brand image has evolved a lot: without neglecting its founding values, Volvo is now defined mainly by design.
The brand has been rejuvenated, with the V40 targeting a new type of customer. The other models in the range, whose ancestors were launched in the 1960s, 1970s and 1980s, have been completely renewed. Almost the entire Volvo range is less than three years old. In mid-2013, the first new-generation engines came into service and will allow the Gothenburg brand to face the future with serenity.
This book, written in conjunction with the Volvo Germany teams, provides a comprehensive overview of the brand's history, while also covering current models and giving a broad overview of the years to come, which will be decisive for the brand, which has unveiled a bold strategy of platforms and new factories in China.
Oldtimer and youngtimer enthusiasts from the cold, you won't be disappointed! Volvo's iconic models, whether the PV444, Amazon, P1800, or the 140/240, each have a full chapter.
Safety is also, naturally, in the spotlight, as is China. It should not be forgotten that Volvo has been part of the Geely group since 2010. This second edition, completely revised and updated, is enhanced by a dive into the world of the Volvo Ocean Race.
Information
Author: | Boris Schmidt, Stefan Thiele |
Details: | 176 pages, 29 x 24 cm / 11.4 x 9 in, hardback |
Illustrations: | 150 b&w and colour photos |
Publisher: | ETAI (F, 2014) |
ISBN: | 9791028300197 |