Toutes les Simca 1934-1980
The French subsidiary of the Italian manufacturer Fiat, the Simca company was founded at the end of 1934 by Henri-Théodore Pigozzi. This initiative allowed the Turin giant to assemble and market its automobiles in France, without being penalized by customs taxes.
Initially, Simca remained very close to Fiat by manufacturing some of its models under license. But quickly, the company headed by H.T. Pigozzi would become a major manufacturer thanks to the success of the Simca Cinq and Huit which had managed to have their own identity.
Discreet during the war, H.T. Pigozzi managed to regain control of his company once peace had returned while rejecting the project of engineer Grégoire supported by the French state: a tour de force!
Simca then relaunched production of its pre-war models, before gaining a certain autonomy thanks to the launch of the Aronde in the spring of 1951. The acquisition of Ford-France and its Poissy factory would allow the swallow-shaped company to become the second largest French manufacturer (behind Renault) at the end of the 1950s.
In the 1960s, the Americans from Chrysler would replace the Italians from Fiat and take control of Poissy. Pigozzi was then pushed aside and a new era began. However, Chrysler's serious financial problems will plunge Simca into crisis. Poissy is however the only subsidiary of the American giant to be profitable! But the Simca firm will end up being sold to Peugeot before being rebadged "Talbot"...
This book tells the story of the brand and presents the evolution of the Simca range in chronological order. Technical characteristics, known prices and production figures are also mentioned. Many period photos also illustrate this book to immerse you in the Simca universe...
Product details
| Author: | Romain Gaulin |
|---|---|
| Details: | 240 pages, 11 x 9.8 x 0.91 in (28 x 25 x 2.3 cm), hardback |
| Illustrations: | many b&w and color photos |
| Language: | French |
| Publisher: | Casa Éditions (F, 2022) |
| ISBN: | 9782380583021 |





