Goliath - Borgward - Lloyd: Pkw im Spiegel der Werbegraphik
Borgward used advertising like no other before and after the Second World War. Informative brochures were a matter of course. In addition, there were advertising postcards, posters, advertisements, flags, customer service signs, glass banners, press kits, traffic advertising, special car shows, trips to Germany and much more.
Peter Michels shows and explains the documents, many of which have never been published before.
From the contents:
- Hansa Matador, Konsul, Senator, 500 1100/1700 3500 2000, product overview 1937, production program 1937
- Borgward 2300 1500 1800 2400, Isabella, P 100, Camping with Borgward
- Goliath 700 900 1100
- Lloyd 300, LT 500 400 600 250, Alexander, Arabella.
Information
Author: | Peter Michels |
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Details: | 152 pages, 28 x 21 cm / 11 x 8.25 in, hardback |
Illustrations: | 330 b&w and colour photos |
Publisher: | Verlag Podszun (D, 2009) |
ISBN: | 9783861335122 |
Goliath - Borgward - Lloyd: Pkw im Spiegel der Werbegraphik
Language: German
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