Scooters Piaggio Vespa: libros - historia y modelos (1/5)

Vespa - Style and Passion

Introduced by the Italian firm Piaggio in 1946 with the model 98, Vespa enjoyed quick success. The scooters' diminutive size and affordability were perfect for promoting postwar mobility. But as with most novel designs, it would also be highly imitated, destined for icon status.

From Piaggio's origins to the first Vespa prototypes to today's forward-looking Elettrica model, "Vespa: Style and Passion" is the ultimate retrospective of this beloved brand. A rich selection of visuals includes dozens of studio images of the most significant models from throughout Vespa history - including classics like the 125, 150 GS, Super Sprint, Primavera, and Rally - as well as period advertisements, rare archival photographs, and images of Vespas in popular culture and motorsport.
Mod culture, perhaps most responsible for spreading scooter culture, is also given its due with images of customized Vespas.

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Vespa 75 Years - The Complete History (Updated Edition)

April 1946: the first 15 examples of the Vespa leave the Piaggio factory.
This was the beginning of a unique and unrepeatable story, that of a revolutionary two-wheeled vehicle that as well as leaving an indelible trace in the history of transportation, has become an authentic cult object for every generation that followed. Simple elegant forms, practicality and riding comfort were just a few of the qualities that brought the popular scooter success on a global level.

75 years on from the first Vespa, this book - an updated version of the first part only, the historical one, of the successful "Vespa 70 Years", traces decade by decade the technical and stylistic evolution of this timeless icon. All this without losing sight of aspects associated with communications - ever a strong suit of the Pontedera group - and the ever-increasing interest of collectors.

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Vespa - All the models (Updated edition)

La Vespa, creada por primera vez en Pontedera después de la Segunda Guerra Mundial, se convirtió en un símbolo de una de las historias de éxito industrial más notables.
Este libro es el catálogo más completo y actualizado de todos los modelos de Vespa publicados hasta la fecha. Presenta cada modelo producido y es una referencia esencial para usuarios, coleccionistas y todos los entusiastas de Vespa.

Esta edición revisada incluye todos los modelos introducidos en los últimos tres años, organizados en categorías de bastidor grande y pequeño. Entre los nuevos modelos se encuentran las ediciones 125 y 300 GTS 75th Anniversary, las variantes de acabado 125 y 300 GTS, así como los modelos 50, 125 y 150, detallados en sus diferentes colores. El catálogo también incluye la 946 y la Vespa Elettrica, la mayor innovación de los últimos años.

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The Life Vespa

Since hitting the road in 1946, eighteen million Vespa motor scooters have buzzed the Earth.
Vespa's success lies in the uniqueness of its design - in the unmistakable sheet metal skin that, over the span of decades, has defined the concept of "motor scooter."

"The Life Vespa" celebrates all aspects of the scooters and the thriving culture that surrounds them. Since Vespa is affordable and in high-style, the life Vespa encompasses all walks of life, from street urchins to celebrities like Audrey Hepburn, John Wayne, and Brad Pitt.

Part of Motorbooks' "Life" series, "The Life Vespa" melds machine and culture to immerse you in la bella vita.

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Vespa - Italian Street Style

Produced in 1946, the first Vespa offered mobility to everyone. Italy was getting over its war wounds and getting about on a scooter. During the "Dolce Vita" years, "Vespa" meant "scooter"; foreign newspaper correspondents described Italy as "Vespa country", and the role Vespa played in Italian society is shown by its appearance in dozens of films.

Then, it became the two-wheeler for the time of the economic boom. And during the 1960s and 1970s, it was the vehicle for the propagation of the revolution of ideas that the kids of those years were establishing. Now the Vespa provides the perfect solution to today's congested cities.

Spanning 336 pages and featuring over 300 original photographs, many rare and unseen, Vespa, delves into the facets of the famous brand from its innovative technical and stylistic design to its freedom-inspired customers.
Divided into 6 chapters, each chapter details not only the evolution of the company and the development of the models but also the impact Vespa has had on the worldwide culture. The book is packed with unusual photographs from the Vespa archives, featuring all the models, famous faces, races and much more.

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Vespa - Illustrated guide to the identification / Guida illustrata all'identificazione

NUEVO

Este libro único es un recurso esencial para los entusiastas de Vespa que desean conocer cada detalle sobre la evolución del icónico scooter Piaggio.
El autor ha utilizado un amplio conocimiento técnico y una investigación exhaustiva de todos los modelos para crear miles de fotografías detalladas que muestran cada versión producida por Piaggio en Pontedera desde 1946 hasta 1983.
Esta guía ilustrada presenta material completamente nuevo y documenta cada pequeña modificación realizada en los distintos modelos diseñados para el mercado italiano. Gracias a las fotografías y sus detalladas leyendas, los lectores pueden saber exactamente cuándo se introdujeron modificaciones específicas durante la producción de cada modelo.
El libro también incluye docenas de anuncios vintage, así como datos de producción completos y códigos de color utilizados año tras año.

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